Meet Our Guards
AS A PROUD SPONSOR OF THE USLA NATIONAL LIFEGUARD CHAMPIONSHIPS, WE featured YOUR HOMETOWN
HEROES OF THE WATER in OUR SUMMER AD CAMPAIGN and designed a special line of swim inspired by them.
GET TO KNOW our guards A LITTLE BETTER...
EL SEGUNDA, CA
"being a lifeguard is the best summer job you will ever have."
"A lot of my style
is translated into beach attire. It's active, yet feminine and creative."
"the ocean, the waves, the beach; As a lifeguard, I can share that with people."
Laguna Beach, CA
"The palm print polo is great because i love everyday,
casual wear. the palm trees also remind me of California and my waterman lifestyle."
"Someone comes up to you and says "you saved my lifE" It's
really powerful. we ARE THE PROTECTORS OF THE BEACH."
laguna HILLS, ca
"i always start my day with a surf and a workout so my style is comfortable and easy. i live in my board shorts and sandals."
"I've had five or six rescues. it's like you have fins on. That's why I train as hard as I do. What a privilege it is to help people in the moment that is the worst moment of their lives."
Redondo Beach, CA
"When I first started, I counted heads in the water and did everything by the book. Now, guarding is second nature. It's just another day at work."
Redondo Beach, CA
"Seeing as my lifestyle can be very casual and sandy, I love putting on nicer clothes whenI'm with friends or take my wife to a show. A light and stylish layer is essential along the coastline in the evenings.
"This lifeguard community - we're a close knit family. You can go just about anywere there's water, from San Diego to Santa Barbara, and find a familiar face."
Hermosa Beach, CA
"My style is all about the beach. i can never have enough boardies! in Southern California these aren't only worn to the beach, but also as everyday shorts year round."